Future of Global Movie Industry

Creating a non-superficial global cinema will require

finally figuring out truly universal values of a planetary culture. These values derive from human biology.

Capturing and holding audiences from all the continents isn't easy. Many have tried.

Modern mass entertainment often serves as a deeper and more important global language than English. That is because present day Hollywood industry inadvertently created a process that increasingly touches upon basic physiological human needs and aspirations. Profit driven use of visuals, characters, and themes (that were scientifically researched to be as marketable and appealing to widest possible multi-ethnic audience) is steadily pushing towards a universal formula. Although we're still at a point where the appealing "supranational" characteristics of mainstream Hollywood involve the usual (explosions, special effects, sex appeal, mental escape through hyperindividualistic protagonists, etc), we will begin to see deeper basic cinematic themes emerge that cut across all cultures in the near future. The basic reasons will be:

1) Same corporate profit motive that gave us the rise of neuromarketing will push for figuring out physiological substrata that makes simultaneous global release movies more emotionally appealing. Digital piracy will make physical movie spaces ever more important for revenue generation. Conversion of movie theaters into expensive 3D/concert/theater type spectacles will need research to be successful. You WILL be satisfied with the global release whether you're in Nigeria, Japan, Ecuador, Texas, etc.

2) Emerging Internet culture finding its way to the mainstream as globe trotting generation Y takes charge of the industry.

3) Dawning realization by Western elites that globalization has stalled. Their scramble to rethink and proactively improve globalization and its integrative forces. Goal of preventing a major and rapid slide into mercantilist (potentially even hostile!) continental economic blocks will see elite efforts to create stronger intercontinental "glue". Efforts towards discovery of media/art/Internet driven truly global culture should be part of the effort. Most states currently subsidize their movie industries behind the scenes as national propaganda PR moves. This practice can be turned on its head if applied towards supranational themes and purposes.

The spread of this Hollywood lingua franca is a microcosm of globalization itself. When analyzing integrative processes of globalization, special attention should be given to the film industry in particular.

Until relatively recently, Hollywood released its mega movies domestically first and abroad only months later. Then, to combat immediate digital piracy from places like China it became a more common practice to have simultaneous global openings for very big budget titles. The preparation and logistical coordination of this represented stage three in the emergence of a truly globalized film industry.

Lets briefly go through the stages:

1) 1950s-1980s: Mass cultural exports of the post-war period. Influx of Hollywood products into occupied territories and satellite states. Increasing cooperation between West European studios/agencies and Hollywood resulting in an international entertainment business sphere. Some partial work done on "universal" values within the ideological framing context of the cold war. Both Western and Soviet intelligence have a heavy role in informational shaping of entertainment to influence perceptions of the present world and prime expectations of how the world's future will develop (the dystopian-utopian spectrum of how the 21st century was popularly portrayed in movies is an interesting example of this). Genuine attempt at discovering universal values is hidden and distorted by individual private and corporate interests behind the militaries of the NATO pact.

2) 1980s-1990s: Hollywood studios rapidly expand beyond NATO's sphere of influence and become truly global as most markets are now accessible. Majority of key studio revenue now comes from abroad. Consolidation in number of transnational media corporations that own the studios. Streamlining of their operations along lines of fellow tangible good producing transnational companies. Rapid horizontal creation of international links to reduce costs and create an immediate global reservoir of cheaper talent, locations, and equipment. Actors and actresses become supranational super celebrities recognized anywhere. Global businesses are increasingly synchronized in space and time.

3) 2000- present: Merging of dozens of national and regional markets into one planetary market that allows rapid global penetration and hype generation (via local auxiliaries). Simultaneous global cinema and disc openings. "Epic" large cash infusion Hollywood movie making style is rapidly emulated by other players like Beijing and Moscow. Besides profit, this is partially done to increase their soft power and control domestically. For non-Western (particularly BRIC) powers to be successful with their mass media projects, they need to absorb/buy Hollywood's cutting edge technical, CGI, and art talent. That is already happening and is currently causing peripheral cooperation/merging between movie studios of all key regional political powers on earth.

Stage 2 saw the serious streamlining ("dumbing down") of plots and character backgrounds of biggest budget Hollywood pieces so not too much appeal is lost in the translation for foreigners. Reliance on cartoony cardboard cut out Americana archetypes for characters still continues (with other ethnic archetypes increasingly playing a bigger and bigger role).

Stage 4 will be the most interesting one yet.

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Central America Through the Eyes of Oliver

The CIA is all if nothing an organization about disinformation. For this reason you can understand why Oliver Stone is CIA. His films take the viewer through a lexicon of concealment.

Lets take a look at this masterpiece:

Salvador (1986)

Most would see this film as Oliver Stone being a leftist apologist for right wing intervention in a banana republic. We feel the shame of our inability to bring our form of justice, truth and honor to the poorest of the poor in our hemisphere. Lets look a little closer at our cast of characters before deciding.

Rick Boyle (James Woods)is the" has never been" rebel journalist who plays the good guy. We are supposed to feel for him because he is unemployed and his wife has finally left him. After getting bailed out of jail, he heads to the closest war to make freedom for the little people, Ce' Senor! Then there is Doctor Rock (James Belushi) the loose canon Videographer who's going to do his best to get them both killed. Just a couple of misunderstood liberals, or are they what the US backed militia believes? Commie bastards! We are left to decipher that one. What this movie shows as so much with Mr. Stone, is the freedom fighters and antagonists of the revolution are always some how damaged. Casts off from society who are lucky if they make it out alive and of course never having changed the political balance. Got it? Stay home and behave. You're nothing but a loser when you interfere. Only drunks and misfits challenge the American Way. We will get to more of that later in "Born on the 4th of July".

When you look for dis-information its best to imagine looking at the truth through a mirror. What you see is a reflection of the truth or a reflection of the lie. A positive spin on the negative or vice versa, a negative spin on the positive. The latter is what The Mighty Mouthpiece does so well. Always identifying with the person we wished we new but are glad we are not they. In this case they are the downtrodden, the misfit, the car is out of gas guy who won't save the girl. Ah, the heroes of Oliver Stone. Ready to take on the bad guys even knowing they are mere puppets carrying out the killings. Teach us to behave Ollie and Mr. Oz will keep us safe.

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In Film Making Believability Is Often Wiser Than Accuracy and Unfortunately - Let's Talk

Sometimes I am blown away by the political correctness of the socialist elite in Hollywood. They tell us that we shouldn't stereotype, that we should live and let live, and that everyone is equal, and not to pick on any group or segment of our population. For that, I do concur, however I am upset because I see so much hypocrisy going on in Hollywood. Specifically, in the filmmaking industry, so let me explain, because this is not only a critique of the folks in Hollywood, but more so our entire population, as so many are unable to see through the fog of society's entertainment.

It seems that all too often to make a film believable, these movies have token stereotypes which fit the general overall perception of our public. One might ask if we are not perpetuating the stereotypes in doing so, and then condemning people for adopting those stereotypes into their belief systems. I was discussing this not long ago with a gentleman who was getting his degree in filmmaking, and we got into a lively debate, although we were pretty much on the same wavelength. He told me it was funny, because while you need artistic creativity, you also have to appeal to the audience's beliefs.

If you don't, they won't like the movie, and they won't tell their friends to go see it, and therefore it will be a bomb or a bust. I explained to him that accuracy is quite important as well, and while he agreed, he also explained that if the movie doesn't make money, those screenplay writers, directors, and movie producers won't be able to produce anything else in the future. He explained that the movie industry is quite harsh in many regards.

He explained to me that the trick was to put in the various stereotypes, but have a storyline which went behind the scenes, and told of the differences behind the stereotype, in other words on the surface the stereotype was there true enough, but behind the scenes was a real person, albeit a character in the film, which wasn't like the stereotype that all. He said that was hard to do, but he had those sorts of scenarios in each and every film that he had ever produced while working with his friends on projects at the film school. In fact, they have one which should be ready for the next Palm Springs Film Festival coming up.

You see, it's hard to change people's minds and belief systems, and you have to make your film believable, which is actually more important to its success than accuracy. Therein lies the rub, and the challenge for all good filmmakers. It was so great to talk to him and get his perspective, because now I understand what they are dealing with, and how much impact the art of filmmaking has on our population. Please consider all this and think on it.

Lance Winslow has launched a new provocative series of eBooks on Creativity and Innovation in America. Lance Winslow is a retired Founder of a Nationwide Franchise Chain, and now runs the Online Think Tank; http://www.worldthinktank.net

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Big Hollywood Movie Gross Sales and the Publicity of Tragedy Considered

Perhaps you recall back in the summer of 2012 there was a terrible shooting at the premiere opening night of the new Batman movie in Colorado. A gunman walked into the theater and started opening fire wounding over 50 people and killing 12. The media labeled it the worst shooting in US history by a single gunman. The amount of psychological damage not to mention the physical carnage will not easily be forgotten. Interestingly enough, that Batman movie grossed over $161 million in the first weekend. Okay so let's talk about this for second shall we?

Did the terrible events trigger a massive media blitz helping that big Hollywood movie make more money? Although it was a big budgeted movie, and expected to do extremely well, I believe the tragic event and media coverage actually did help the movie make more money. This causes a dilemma with what we as Americans think is right. It's not that we don't want Hollywood to make money on their movies, we want the industry to succeed so they can keep bringing us even better movies in the future.

Unfortunately such a tragic event was rewarded at the box office due to the media coverage which transpired. In many regards anti-violent movie advocates would say that we need less violence in movies to prevent future tragedies, but in this case the tragedy became a symbiotic relationship with the amount of revenue earned by the industry. That's a problem, and is something we now have to deal with. The movie reviews were good, and since it was such a high-revenue grossing movie there will also be actors and actresses win awards for their performances.

Will Hollywood be able to vote for their best-of-breed actors and actresses who performed in that movie in good faith? Will the Academy Awards consider the implication of pouring salt in the wounds of the victims by giving this movie "Best Picture" or awarding actors and actresses with best actor or best supporting role? That's a tough call isn't it?

Interestingly enough, the movie producers were hesitant on releasing the results for that first weekend because the movie grossed so much money, at a time when the country was in morning, and the President of the United States had actually declared the flags to be lowered for nearly a week to allow the country to heal and reflect on what had happened. Indeed I hope you will please consider all this on a philosophical and psychological level, and think on it

Lance Winslow is the Founder of the Online Think Tank, a diverse group of achievers, experts, innovators, entrepreneurs, thinkers, futurists, academics, dreamers, leaders, and general all around brilliant minds. Lance Winslow hopes you've enjoyed today's discussion and topic. http://www.WorldThinkTank.net - Have an important subject to discuss, contact Lance Winslow.

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Should Film Makers Take More Responsibility for Their Effect On Society?

There's been quite a bit of talk about the violence in video games, comic books, Hollywood movies, and even on children's cartoons. Sometimes it is quite alarming, and although it is disguised as entertainment, it sure puts a lot of negative thoughts into people's head, and it is quite disconcerting when we see violence in our society mimicking the art we see on TV or on the silver screen. Should Hollywood moviemakers and script writers of screenplays take more responsibility for their effect on society?

Well, we can't force them to do this because that would be limiting free speech, and the last thing we wish to do is quell the creative and innovative minds of those who produce these movies and TV shows, even the video games. Yet at the same time, we realize how we are challenged by all this. Personal responsibility is the key, and people shouldn't go around shooting things up, just as they saw in an action drama, or a comic book storyline made into a movie.

A case study might be the tragic Colorado shooting at the premier opening-night of a Batman film, where just over 70 people were shot, and 12 of them died that night, and it was the worst shooting by a single shooter in US history. Yes, the weapons that are available are getting better, and in this case someone with high intellect came up with an insidious plan to do the most carnage. He was a PhD neurology candidate at the local university there. He was smart, cunning, devious, and evil all in the same breath, and he even dyed his hair red and called himself; "the Joker" to go along with the movie theme that night of the shooting.

Anytime something tragic happens like this, everyone looks for blame, or to try to make sense of it. The anti-gun rights activists are out in full force wishing to bring that into the national discussion. Surely, there will be people who will bring up the violence on TV, video games, comic books, and at the movies, as I have here today. Some long-standing movies, many of them very violent have almost a cult following, sometimes that can be a good thing for branding, and big money at the box office, other times it can turn into a real negative, and in this case a tragedy.

Although by the time it is over hundreds of millions of people will see that movie, as hundreds of millions of people have seen Batman movies and cartoons, or paged through comic books before. Unfortunately, on that day, one person turned an obsession of that branding experience into a terrible tragedy for all. Indeed I hope you will please consider all this and think on it.

Lance Winslow is the Founder of the Online Think Tank, a diverse group of achievers, experts, innovators, entrepreneurs, thinkers, futurists, academics, dreamers, leaders, and general all around brilliant minds. Lance Winslow hopes you've enjoyed today's discussion and topic. http://www.WorldThinkTank.net - Have an important subject to discuss, contact Lance Winslow.

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Tips For Cleaning Car Windows

One thing that is extremely important for safe driving apart from focus on the road and good driving skills is clean windows; they are what allow us to see what's ahead of us on the road or on the sides. Cleaning the windows of your car is easy but really having clean windows that shine is not an easy job. Many people go by with just throwing water at the windows, some clean it with sponge and water, and some just rely on the good old car wash to keep their car and the windows clean. However, a lot of people like to wash their car themselves and getting that road dust and grime off the windows without the water streaks can be tricky. There are quite a few ways with which you can keep the windows of your car as clean and shiny as they were the first day.

A lot of people use products to clean their car windows but most of those products contain ammonia that gives great results when it comes to getting the grime out but at the same time these products can cause harm to your health and the look of your car.

It is essential to understand that the cleaning of regular windows and that of tinted windows is different. There may be some cleaners that can be sued for the regular windows but can be extremely damaging to tinted ones. For example, some people use household glass cleaners to clean their car windows which are acceptable for normal ones but if these are used on tinted windows then the ammonia in them will damage the tint.

The first thing to do is to see how much cleaning the windows need; if they just have the dust from the road then water should work, if they have more stubborn stains then you may want to look at the commercial cleaners to get rid of them.

It is also important to choose the window cleaning cloth with care. Using a normal towel or cloth may put minor scratches on the surface of the windows and that is why it is essential to use towels with micro-fibers that will not just be safe but will also clean every small section of the window. It will also help to avoid streaking.

Follow these simple tips and you will be well on your way to clean windows:

• Remember to clean your car windows as the last thing in your car cleaning regime.
• When using commercial cleaners to clean the windows, make sure you either do it in shade or in the evening as sun's rays can make the cleaners dry away too fast, leaving stains behind.
• Always use long strokes instead of short hasty ones. Longer strokes will insure better cleaning.
• Make sure you clean the top sides of the windows and also the edges. If you don't clean them then the cleaning is not really complete.
• Research the products you use to clean your car windows, learn which chemicals make up those products and which ones out of those are safe and which unsafe for the car windows.

Apart from following these steps, it is a good idea to clean your car and the windows on a regular basis to keep them shiny and clean at all times.

Raymond Perez is a blogger who writes about Car Care Tips at carcarecoach.net

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Popular Jeep Modifications

There are many popular Jeep modifications that can be done to your vehicle. These modifications are often made to make the vehicle more powerful and capable of off roading. If you just plan on driving your Jeep around town you should save your money for routine maintenance and Jeep replacement parts. However, if you plan on taking your vehicle off road often, or if you plan on entering off roading contests it can pay to sink money into mods.

There are some Jeep modifications that require no parts at all, just a little bit of time. Anyone with a Jeep should go topless. Taking the top off your Jeep is very easy to do, as is putting it back on. Modifying your vehicle to make it even easier is totally possible with a few basic Jeep parts.

Other modifications take a bit more work and a lot more money. Which ones you choose to do will depend on what exactly you plan to use your Jeep for. It doesn't make sense to sink a $4500 engine into your vehicle if you aren't going to be using that much power.

Engine and transmission mods are among the most popular for those who want to get more out of their Jeep. These Jeep modifications are not easy to make. You will need a way to lift the engine and transmission out of the vehicle and lower a new one in. Alternatively you can buy the Jeep replacement parts and hire a mechanic with the proper tools and capability to perform the labor.

Some mods can be done completely on your own with a bit of help from Jeep how to articles. One such mod is the spring over suspension. This requires a Jeep lift kit that will help you relocate the springs, move the axles below the springs, relocate the shock mounts, and contend with possible axle warp. These issues may be limited depending on the kit you purchase to help you, or you can do it completely on your own without a kit, but that is much more difficult. The end result is at least five inches of lift, if not much more depending on the lift kit. This modification is necessary if you want to run with taller tires.

Power steering modifications are important for older Jeeps that you want to take off road. The steering system in place will be fine if you just want to run around town, but as soon as you take it off road you will run into problems if you don't upgrade the power steering system. This can also be done easily with the right Jeep parts and how to articles. Other upgrades and Jeep modifications are also available, but these are the most popular and common.

Deana "Dee" Marshall is a avid Jeep Off-Roader in her free time and loves all things Jeep. A great place to connect and learn more interesting things about Jeep off-roading, Jeep technical articles, and a great resource for all things Jeep is ExtremeTerrain.com and the ExtremeTerrain Blog. Happy Jeep Off-Roading! See you on the trails!

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