One surefire way to achieve long term traffic to your website is to receive backlinks from other websites. While this is a whole other topic on its own, the main focus of this article is to explain the art of link baiting and how it can help your marketing efforts.
Link baiting is a tool many bloggers and businesses use to increase the number of inbound links pointing to their website across the world wide web. In the long run, a good number of quality links with proper anchor text from various sources will have a positive and lasting impact on your search engine rankings for those terms.
The age old question of quality versus quantity of backlinks still hasn't been answered, but it's safe to say that some backlinks are better than none at all.
And then there's relevancy. Getting inbound links from sources relevant to the content being linked to does have merit, but we're still unsure of how much more a relevant link has than a non-relevant link.
That being said, it's safe to say that aiming for a good amount of high quality, relevant links is your best bet in securing high search engine rankings for your target keywords.
But how?
How To Create Link Bait That Hooks
Rather than reaching out to other webmasters asking for links back to your website, the act of link baiting is creating top quality content that gives other internet users no choice but to like, share, tweet, pin, digg, and essentially link to your content because it's of such high quality.
Think of fishing. You're only going to catch a lot of fish if you use the right lure in the right conditions. Same goes for link bating. Create something of quality - a funny story that goes viral, an informative post on an upcoming trend, a how-to tutorial, a silly picture - and sit back and watch while your followers and readers spread the word for you. The reach you'll get is incredible, and you'll naturally get inbound links back to your content.
Most of the time they'll be relevant links too, which is an added bonus and will help increase your page rank and essentially your search engine rankings.
How To Get Quality Backlinks In Just One Hour
Want to get relevant, quality backlinks in just one hour of work? Use top lists! Write a blog post on the top 20 websites in your niche and link to them with their website name as the anchor text. You can make the list as long as you want, and the longer it is the better, as your chances of getting inbound links increases.
Once you've published the post, notify all the webmasters with a generic email giving them the link to the article and asking them to take a look at it. Nine times out of 10 they'll respond by their own post stating that they've been featured in a 'Top Websites' list and link back to you. There's no easier way to get relevant backlinks than this!
The power of link baiting really shines using this technique. Make sure you share & tweet the article with your own personal followers too, as they'll help spread the article as well.
Use the power of link baiting in your next blog post and create automatic backlinks to your website!
Not quite sure how all this works?
We can help. Visit http://webrunnermedia.com today and get your free website audit as well as more amazing tips & tricks on how to increase social media engagement, traffic to your website, and sales for your business.
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