When you set up a work from home business, one of the important elements you need is a website. However, just because you have built a website does not meant that you will have a flood of visitors everyday. You have to build website traffic so that not only do you get new visitors but you also get the important return visitors.
There are many different ways to drive traffic to your website. Some are free, such as search engine optimization, marketing via articles, forums, videos, social media and feeder websites. Others are paid for, such as website banners, solo advertising, pay-per-click advertising and social media advertising.
Statistically, over 90% of people who visit a website, never return. So what measures can you put in place to ensure that visitors do return to your website? For the purposes of this article, we will assume that you have used either free or paid resources to get traffic to your website once.
Have an 'opt in' form on your website to provide your customers with regular updates or news about your product. You will have to provide something of value (for example, a free report) to obtain their email address. If visitors are interested in building their own work from home business, they will want information that is relevant to that subject.
Update the pages on your website regularly. Websites which are rarely changed are dropped by some search engines.
Offer additional value on your website. Place links to affiliates and partner work from home websites and ask them to do the same for you. You can also promote their books or videos, if these products relate to the work from home industry and are not in competition with your own product.
You can include a link to social media websites for visitors to 'Like your page''. This will provide viral traffic to be generated towards your website.
Brand your website so that visitors always know they are on your site. Use consistent colours, logos and typefaces and always provide a 'Contact Us' link on each page or in the top navigation bar.
Create a FAQ page which explains any doubts that your customer may have about your product that are likely to be asked. This helps to resolve most of the customers doubts in their first visit to your site.
Ensure that each page on your website has correct titles and keywords (for example: How to set up a work from home business) so that your customer can find their way back to your site if they lose the book mark and they search for you via a search engine.
Finally, do allow your customers to unsubscribe or 'opt out' of any email updates that you send to them. They may still come back if they like your products but they will certainly not come back if you continue to flood their email box with mails they no longer wish to receive.
Setting up and earning from your own work from home business can be a tricky and complicated process. To learn how you can quickly and easily get started earning money online from a fast growing profitable market without, any previous training, knowledge or even your own products to sell go to http://www.jonallo.com
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