Friday, July 6, 2012

Why Outsource An SEO Article Writing Service?

No SEO campaign is complete without SEO writing. Consider enlisting the services of an SEO writing service for the job. There are 3 types of article writing services. These are cheap foreign article writers from countries like India who charge between $3 and $5 per article, expensive creative freelancers who charge between $25 and $50 per article, and affordable writing services who charge between $10 and $20 per article. There are several reasons why you should outsource your SEO writing campaign to an SEO writing service:
Quality work at a good price: Outsourcing to a well-established writing service is advantageous over outsourcing to a cheap writer since you will get quality articles and it is advantageous over hiring a creative freelancer since you will save money. A good SEO article writing service has the necessary structures to guarantee quality work. It is less likely to engage in fraudulent and unscrupulous activities including using Black Hat or Gray Hat SEO tactics, since it has a reputation to uphold. Hiring a freelancer is disadvantageous because you will not have a physical address in case you need action taken.
Peace of mind: Hiring a writer for SEO services gives you peace of mind because you will know a professional is handling your SEO campaign. These services have teams of writers who have been trained in accredited institutions and who have years of experience. These teams have the tools needed for an effective SEO writing campaign, an example being a keyword density tool.
Greater ROI: You will get greater ROI (return on investment) with writing SEO as compared to an in-house article writing team. With an article writing service, compensation will be results-based and on-demand, meaning you will only pay when your SEO campaign is effective and when you need the service respectively. You will save money with a professional since you will not have to buy the necessary tools and you will not need the extra office space.
More time to run the business: One of the greatest benefits of outsourcing article writing to an SEO writing expert is that you get to concentrate on running your business. Hundreds of articles have to be generated for an effective SEO writing campaign and this means you will redirect your energies and time from the core of your business. Even if you hired an in-house team, you still have to spend time and energy managing the team.
You could hire an in-house team for your SEO article writing, but outsourcing the service to an SEO article writing service has more benefits.


Article Source: http://EzineArticles.com/7148514

Website Keyword Density

Whenever writing a page for your internet site, you must make certain you have an adequate numbers of keywords presented on the webpage for the major search engines to to have the ability to locate you and this is your keyword density. This really is a technique of describing the amount of instances a selected keyword or phrase that appears on your web page.
If you have your own work from home online business, it is essential that search engines can locate you website and point readers to it. A prospective site visitor may well visit your website by typing in a word or set of words into the search engine - and these words are called keywords. Keyword density is the percentage of the total number of keywords on a given web page.
For example when someone internet searches for "online home business tips" they really want to find information that is connected to those words - not just a set of random websites.
Suppose you have 500 words on your work from home online business webpage, and you use a certain keyword for 15 occasions in the subject matter. The keyword density on that page is calculated by simply dividing the whole number of keywords, by the whole number of words and phrases that show up on your web page. Therefore here it is 15 divided by 500 =0.03. Since keyword density is a percentage of the total word count on the page, multiply the above by 100, that is 0.03 x 100 = 3%
The recognized industry-standard for a keyword density is between 3% and 5%.
Keywords should not be over used, but should be just sufficient enough to occur at significant places. In the event you duplicate your keywords with almost every other word on every line, then your website will most likely be invalidated as an artificial site or junk site.
Search engines can also detect artificial keyword stuffing or spamdexing. This really is the intentional manipulation of search engine indexes for example duplicating completely unrelated key phrases or descriptions. Keep in mind, that this procedure is valid for every single page on your site. It additionally goes for not merely to one keyword but also a set of keywords that is concerned with an alternative product or service.
A simple way to check the keyword density is to first type your text into a word-processing software program.
Once you have written the text, highlight all copy and choose 'Word Count' in the Tools menu and make a note of the total number of words on the page.
After that, look at the 'Edit' menu and choose the 'Find' functionality. Go to the 'Replace' tab and enter in the keyword you would like to locate. 'Replace All' that phrase with the exact same word, which means you do not modify the wording.
When you complete the replace function, the system will provide a count of the words you swapped. That provides the amount of occasions you will have applied the keyword in that page. Using the total word count for the page and the total number of keywords you can now determine the keyword density by using the formula provided above.
To learn how you can quickly and easily get started earning money online from a fast growing profitable market without, any previous training, knowledge or even your own products to sell go to http://www.jonallo.com


Article Source: http://EzineArticles.com/7156604

Effective SEO Through Article Submission Services

Article syndication or article submission, as it is popularly known, is a process of creating search engine optimized articles that are published on article submission directories/websites to create traffic and back-links for the business.
Article submission services are effective because they provide both quantity and quality to the business, and the whole SEO operation. When you produce a well-crafted article and submit it to quality article submission websites, you are not only taking care of the quality aspect of the process, but are also working to generate as much back-links as you can.
Back-links are generated in different ways. You can put the links in the article body, which some but not a lot of websites allow or you can put it in the author resource box where you give a brief introduction of yourself and of your business, and this is generally accepted by all top article submission websites.
You also have a chance of generating quality back-links if your article gets republished on another website. Article submission directories are crawled by webmasters and regular users both. If a webmaster or a blogger is looking for a particular piece of information and your article provides that, they can get your article republished on their own website or blog. This way, you are getting quality back-links from other websites too.
Search engines place great value on back-links that are coming from other quality websites that are not your own. Submitting high quality articles also enables you to put your stuff out there where people are already looking for information. So, instead of you waiting for the right people to see what you've got, you can take a proactive approach and publish what you want to say in a directory where people are already waiting for accurate, thorough and updated information.
When it comes to routing relevant traffic to your website, very few SEO techniques work as effectively as article submission does. When people want to search information on a search engine, it routes all kinds of traffic to your website whether it is relevant or not. Of course it is relevant most of the time, but the traffic you get to your website from a high quality article directory is the most relevant that you can get.
Another great way how article submission services help improving SEO is that they allow you to target keywords that will lead traffic to the internal pages of your website. Many article directories allow up to two links in the author bio box, and you can decide whether you want visitors looking at internal pages of your website if those contain substantial content.
These are just some of the many ways in which article submission services can help you improve your search engine rankings. To make the most of it just remember to create content that can provide worthwhile and reliable information to the visitor. Remember, it is not only search engine rankings at stake, but your credibility as an industry expert too; keep both intact.
Hiring an expert article submission service can help you achieve this enviable goal with least bit of effort and with no hassle at all.


Article Source: http://EzineArticles.com/7159070

Contextual Link Building After The Google Penguin Update

Ranking your website in the search engines does not have to be a complex, tedious endeavor. With this simple SEO strategy, you can very easily promote your site to the top of the search results. Successful link building today is more about relevancy and variety. Relevancy in the link building world means getting links from websites that are in the same niche as you and variety means getting links from many different sites in your niche as possible.
Contextual links simply mean backlinks that are within the body of the page and content not in the comment section (blogs). These types of links are usually in the form of clickable words or otherwise known as anchor text. It's very important to diversify your anchor text to look as natural as possible in the search engines. You have to use keyword research tools and come up with a list of related keywords that get traffic and use as many different anchor texts as possible. It is also very important to use "click here", "Visit", and many other variations to add to the uniqueness of your anchor texts.
The days of blasting thousands of unrelated backlinks to a site to gain top positions in the search engines are over. As a matter of fact many people were penalized after the penguin update for having unrelated and spammy backlinks to their site. There are many link building methods that will give you fast results but they don't last. You need to focus on building links that will last and be considered valuable over time.
Contextual links are great because they naturally help you drive high quality traffic to your site. People will naturally click links which are directly in the content of the page. Your site will also benefit from these links and move up in the search engines. You can also save big money by getting organic traffic compared to paid traffic. Another benefit of these links is that you will not be on a page with 500 other links. Contextual links usually have very low outbound links. This means that your links will pack more of a punch in the eyes of Google.
You have to give Google and other search engines what they want. Which is high quality non spammy related backlinks. This is what will protect you from the next updates that are coming and also give you the quality traffic that your site needs.
Ready for your rankings to go up? We offer a premium contextual link building service at http://www.bestlinkbuilding.com/contextual-link-building


Article Source: http://EzineArticles.com/7161470

How to Optimize Every Page Title on Your Web Site For Search Engines and Visitors

The page title is one of the most important aspects of search engine optimization. Why? Because each page title appears as the "headline" in a search engine result listing. You want every page title to be compelling, perhaps even a bit provocative. Be creative. If you're a retailer or have a brick and mortar business, include your phone number, address, a special offer or a call to action. Think of the Page Title as the headline to an advertisement, but you don't have to pay hundreds, even thousands of dollars a month in search engine advertising campaign programs, like Google AdWords.
You'll also want to make sure to consider your keywords when writing page titles. If possible, use your most important keyword as the first word in your title and establish the topic for the page. I prefer to start with interior web site pages (not the home page) when writing titles. Why? Because it's more difficult to write a title or headline for the home page, which theoretically is supposed to detail your entire company's product, services, resources and more. So, start with a page that is specific to one topic. For example, a page that deals with a single product within your product line. This way, you can include specific key words and phrases that relate specifically to that one product. Once you get a few page titles under your belt, writing a great headline for your home page will be that much easier.
Keep your title to less than 65 characters, as most search engines don't display any more than that. You want your title to be complete... and not have it automatically shortened for you. When you see search engine listings that end with an ellipse (... ) you'll know that the search engine has automatically truncated the title. Worse, if you don't have a title for your page, or it's left as the default "untitled", search engines will create a title for you... but it might not be the best possible title for that page!
As a rule of thumb, you should never include the word Home or Home Page as part of your title. It really has no value, and you should strive to use more important, descriptive words in your page titles.
Every page on your site deserves to have a great title! Every page on your site provides a unique opportunity to advertise or market your company, its products, services, resources, support and much more.
Note: There is another type of title that you can also use to help optimize your pages. You can include a title for almost any element on your web pages. The one that makes the most sense - and the ones you should consider - are titles for your hyperlinks. Titles serve several functions. First, they provide a tool tip when you hover over them, makes your content more accessible to more viewers, and it provides another opportunity to make your pages keyword-rich.
Rob Decker is a seasoned technology professional with more than 25 years experience... and yes, that pre-dates the Internet! He has helped small business and Fortune 500 companies -- in a wide range of markets and industries -- to reach their sales and marketing goals through the use of advertising, marketing and public relations activities designed to generate leads and sales. During the past 20 years, he has consulted with Agilent Technologies, American Express, Corporate Express, Dell, ING, Mobility Electronics, Newsweek, Rand McNally, SPSS, The Stanford University School of Medicine, StorageTek and many others. His work has received many creative, marketing, and technical awards, and has been displayed, distributed, and sold nationally and internationally.


Article Source: http://EzineArticles.com/7161665

Common SEO Myths And How To Avoid Them

SEO information abounds on the Internet, the shelves of bookstores and just about anywhere you look or listen these days. One thing common to most SEO myths is somebody, somewhere, is usually profiting from them. Therefore, don't expect these myths to go away soon. Educate yourself and learn to separate fact from fiction with the following tips:
Myth Number 1: Site-wide linking will benefit your site.
When you list a link on every page of your website you are not doing yourself any favors. It gives the impression of artificial content specifically designed to garner rankings, rather than giving users a good experience and good information. Site-wide linking can cause your site to be ignored. Include a single link in a relevant position for the best results.
Myth Number 2: The more meta tags, the merrier.
For a long time meta tags were a very handy tool for web masters: users would enter words into a search engine and your site would be listed as a result of the meta tags used. Eventually this process turned into a mega-spamming tactic and search engine algorithms no longer permit it. Currently, your best options are tactical use of title tags and meta description tags. Also, consider using meta robot tags to control spider access.
Myth Number 3: Using black hat strategies is helpful.
This myth has seen significant badgering recently with the updates to Google's algorithms. Although, in theory, black hat methods may hold promise; in practice, they are more apt to get your site penalized, de-indexed and even black listed. Your prospective customer doesn't enter into the scenario if the tactics employed meet with negative reactions from major search engines.
Myth Number 4: Results are instantaneous and success is immediate.
These over-used terms should be stricken from all sites discussing legitimate SEO strategy. Just as with a brick and mortar business, hard work precedes success and nearly always over time, rather than over night. Believing a fortune can be made in 30 days and for less than the price of your favorite latte has resulted in far more disappointments than realized expectations. Be prepared to work for success in SEO and understand it must be cultivated and maintained continuously.
Myth Number 5: What worked yesterday will work today.
The Internet and all its governing rules are not set in stone. It is a place in constant motion, and success will only be achieved by those with the ability to adapt and change with it. SEO must be followed like the stock market, where sudden shifts and long-term forecasts dictate the day, not the life-span of a business.
Myth Number 6: King of the SEO Hill is a permanent position.
You work hard to achieve a high ranking with search engines, do everything by the book and establish yourself as numero uno. So that's where you stay, right? Wrong. As you already know, SEO is constantly changing and you cannot rest on an acquired position. Like an athlete in the Olympics, somebody else is constantly aiming for your spot or to beat your record. If you can achieve a high SEO ranking, you must work just as hard at keeping it as you did at earning it.
Avoiding myths in SEO is vital to your Internet success. Stay current and accurate with your SEO updates and methods to ensure a favorable and profitable future.
George Wilson operates an Internet Marketing and SEO Consulting Firm that specializes in helping small to medium size businesses acquire more clients by using New Media Marketing. George possesses an extensive background in SEO Services and is accredited as a project management professional. His success is a testament of his commitment to his customers. If you are ready to take your campaign to a higher level, visit his site at SEO Management Group or contact him at +1-832-449-6450.


Article Source: http://EzineArticles.com/7160248

How to Drive Traffic To Your Site With Easy SEO Techniques You Can Do Yourself

It used to be that you could build it... and they would come. But with millions of web sites and billions of pages on the web... you have to optimize your site as best you can in order to compete. And, in today's economy, it pays to have a well-optimized site... particularly if you want to reap the rewards it will have to offer in 2012 and beyond.
I want to share with you some of the most important SEO techniques you can perform yourself to increase traffic to your site, increase your customer base and improve sales. Most people, when their web site is complete, race to get their site indexed by Google and the other search engines. But if your site is not fully optimized, the information gathered by the search engines for their organic results may not be exactly what you want. So, before you index or re-index your site, here are a handful of suggestions for you to consider.
I'm still convinced that each page's Title, Description and Keywords are the most important thing you can focus on when optimizing your pages. Obviously the content on each page is very important as well. But even more important is the correlation between the content and the Title, Description and Keywords. So, here's a quick list of things you should do - and not do - to optimize your web site.
- Don't use your web address in the Title; you should, however, use your registered business name, business name, phone number, special offers or other call to actions (CTAs).
- Keep your titles to less than 65 characters, otherwise it will most likely be clipped when displayed in a search engine result.
- Upload a robots .txt to the root of your server/web site.
- Always use a site map page on your site - even if there's just a link to it.
- Custom design your 404 Error Pages to make sure users are directed to a page where they can get help if they've entered an incorrect web address.
- Always use Cascading Style Sheets to design your pages and don't embed color, size and font tags in your page's code.
- Use standard hyperlinks wherever possible and use the Title Tag; links in buttons or JavaScript may not be recognized by search engine crawlers.
- Make sure to include your most important keywords in and image's ALT tag.
- Use H1-H6 tags for page and other headings. You can always change the way H1-H6 headings display using CSS.
- At the bottom of every page on the site, use menus as text links, and make sure that every page links to every other page. These links can be as valuable as back links from other sites!
- Keep the size of your pages as small as possible, and make sure images are never larger than 100KB.
Finally, analyze your competitor's site(s). Look at their Titles, Descriptions, Keywords and Content and see what they are doing right or wrong - and look for ways that you can improve your site so you can be more competitive in today's economy - and be positioned to capitalize on greater web site traffic.
Remember, Web Page Optimization isn't just about getting higher page rankings and better search engine listings... it's also about selling more once you've driven traffic to your site!
Rob Decker is a seasoned technology professional with more than 25 years experience... and yes, that pre-dates the Internet! He has helped small business and Fortune 500 companies -- in a wide range of markets and industries -- to reach their sales and marketing goals through the use of advertising, marketing and public relations activities designed to generate leads and sales. During the past 20 years, he has consulted with Agilent Technologies, American Express, Corporate Express, Dell, ING, Mobility Electronics, Newsweek, Rand McNally, SPSS, The Stanford University School of Medicine, StorageTek and many others. His work has received many creative, marketing, and technical awards, and has been displayed, distributed, and sold nationally and internationally.
To learn more about optimizing your site, visit www.optimize-my-site.com and get a free SEO analysis of your home page.


Article Source: http://EzineArticles.com/7161711

Learn SEO Strategies For Link Building

What Is Link Building:
If you are an entrepreneur learning about SEO, then link building is something that you will want to learn about as it will help with search rankings. A link building campaign should be a day to day discipline for any entrepreneur that is interested in driving more traffic to their website. You need to look at links as little votes and not all votes are created equal in the eyes of the search engines. So these tips for most entrepreneurs can educate you on the concepts of getting back links. The number of and the importance of the links on your website will help to determine the rank of your site in the search engines like Bing or Google. Likewise, the page rank of the site that is linking to you is also a important factor. The quality of the links pointing at your site is based on page rank, thus links with high authority take priority over quantity. The links also help in SERPs or search engine results page rankings which can help you to achieve higher rankings and more traffic to your site.
Paid Links Or Free, That Is The Question:
In my opinion, you should avoid getting paid links. These are also known as link farms and they can do more harm to your rankings than good. Moreover, these paid links might be coming from "bad neighborhoods" which might get de-indexed from the search engines, a gigantic nightmare for the internet marketer. Why waste the time and money in getting low quality links when you could be focusing on getting high authority links. Most SEO entrepreneurs take the time to study their markets and in this process you can discover new potential link opportunities.
There are exceptional tools like Market Samurai, Yahoo Site Explorer and many others; than can show you who is linking to whom within your market. You could do an analysis of this or hire someone to do it for you. Once you've discovered what the link opportunities are the question becomes what is the process of linking? Well no different than real life (you remember, the face to face handshake world of old), you need to get out and become a part of your community. No worries, you can still hide behind the computer if you want to. What's needed is some type of reaching out which can consist of the following:
· Making intelligent comments on other people's blogs and including a link back to your site.
· Participating in forums, where you can add value to the conversation and supply a link in your profile box.
· Asking people i.e. webmasters for links.
· Syndicating good content that includes a link back to your site, i.e. article or video submission.
· Outsourcing these tasks to a reputable company.
Various Links:
When you are learning about SEO as an online entrepreneur, you will want to learn about linking or link bait. There are different types of links and all have different uses. The first one is the reciprocal link. If two sites exchange their links, this is known as reciprocal linking. Two way links or reciprocal linking tends to get discounted in the eyes of the search engines like Google. Most search engines perceive reciprocal links as some type of trade or barter system, so these links don't carry as much value as one way links.
Conversely, a one-way or an in-bound link is when one site is connected to another site with the help of a link, but does not receive a link in return. A one way link to your site is always better than a two way link or reciprocal link. It takes some time to create a reciprocal link. The webmaster will simply search the Internet for relevant sites that can trade the links from his site. After they have received a list of suitable sites, an E-mail will be sent to the webmasters. The mail will be sent with a request to exchange links with the site. Don't pass up a reciprocal link especially if it's from a high authority site, but remember one way links tend to have more weight or so called "link juice" for increasing ranking.
So what is the key to building good links? Try to become a part of the conversation within your industry and get other high authority sites within your industry to link back to you. Let us know if you have an SEO strategy question that we can answer for you. Until then, happy linking!
Jim Jinright is a former investment banker and marketer who has worked extensively with Fortune 500 companies on their marketing and advertising. A serial entrepreneur, Jinright has worked on numerous start ups, joint ventures, product launches and turn around ventures in the CPG, advertising, retail, investment banking, financial, real estate, insurance and alternative energy sectors. Jinright enjoys working with entrepreneurs on creating global niche markets and IP commercialization strategies utilizing SEO online and other marketing techniques. Jinright is married with three children and lives in Flower Mound, TX USA. You can learn more about this author at http://jimjinright.info


Article Source: http://EzineArticles.com/3525944

The Best Way To Learn SEO

Do you have your own website? Are you just getting started when it comes to understanding why a top ranking in the search engines is good for your site? That for you to achieve this, you must learn about search engine optimization (SEO) and how you can use it to your advantage.
Before we continue I just want to say that this article is for those who are not yet that familiar with search engine optimization. If you have been doing SEO for quite some time now, then probably you already know enough that you are not seeking for a basic course or tutorial or where to find one. Having said that, if you are a newbie you probably have already set up a website but is having problems getting people to visit it. Why? Because it is not even ranking in the search results.
There are many ways that you can learn about SEO. Of course with each method there are certain advantages and disadvantages and your selection should really boil down to your preferences and how much are you willing pay, if ever, for your education.
The most popular way to learn SEO is through free resources. Free is great, right? Well, not all of the time. You see the problem with this approach is that most of the information that you get are not delivered in a complete process. What this means is you still have to combine everything that you read or watch to help you create your own system which in turn you still have to test to see if the system you developed would really work. Some of these free resources are videos, ebooks, and blogs.
The more effective method, at least in my opinion, is through an SEO course. Admittedly it would cost you from a few dollars to even hundreds of dollars, depending on the quality of course and the reputation of the person who devised it. However, it is way more effective because everything is laid out for you. From how you should choose your keywords, to how you should optimize your webpage and how you should promote your site.
One other great thing about a search engine optimization course is that there are many ways that the lessons can be delivered or taught. There are ebooks, audio files, softwares, videos and many more. Now why is this a good thing? Because now you can select the way you want to study SEO. If you prefer to watch videos over reading an ebook, now you can. The great SEO courses would definitely have these selections for you.
While there are many other methods that you can learn SEO, these two are the more common ones. Just be sure you are getting your information from a real SEO expert.
Learn through the best SEO course today. Visit www.pinoycopywriter.com.


Article Source: http://EzineArticles.com/5776719

How to Learn SEO

Search engine optimisation is a mercurial industry at best and a spending black hole at worst. If you are planning to engage in SEO, either on a commercial level or to promote your own web site, it is vital that you stay abreast of the latest developments or your hours of work may be in vain.
There are a number of useful resources available online that can help you achieve anything from a basic knowledge of SEO techniques to a professional level of expertise. Studying and learning from these resources is an excellent place to start if you are planning to deploy the power of SEO - although they can provide no substitute for rigorous testing. As mentioned above, search engine optimisation moves extremely quickly and some of the information you find online may be outdated.
Perhaps the most widely recognised and used resource on search engine optimisation is the web site SEOmoz. As well as providing a number of tools and services that can help you plan and implement an SEO strategy, this web site features a handy Beginner's Guide to SEO that is free for everyone. There are few better ways to gain an understanding of search engine optimisation than reading this guide and a subscription to the site can provide more advanced users with plenty of food for thought. As an added bonus, the SEOmoz site also features a (free) daily blog offering plenty of useful hints and tips to the aspiring expert.
Another useful guide for the beginner can be found at BusinessInsider and is entitled '10 Basic SEO Tips to Get You Started'. This provides an excellent jumping-off point for beginners who go on to read the more in-depth exposition and analysis available at SEOmoz.
For more advanced SEO enthusiasts who have already gained a firm grasp of the basics, there are some interesting posts at seo-theory.com. Although the posts here tend to be more technical than those aimed at beginners, they are clearly written and suitable for those looking for an intermediate step in their journey towards expertise.
Most of the truly advanced knowledge can be gleaned from forums, paid courses or books, but it is extremely important to remember that since SEO moves forward so quickly, books on the subject are often outdated very shortly after publication. This is one of the major advantages of using the internet as your primary resource - posts can be written and published within hours (or even minutes) of a change to the search engine algorithms that determine relevance, value and thus rankings for web pages.
The web site stackexchange hosts an excellent Q&A based forum where users can ask specific questions and receive answers from established experts in the SEO community. The web site WarriorForum can hardly be overlooked by anyone who is serious about making money from internet marketing and search engine optimisation. Discussion is healthy and covers a wide range of subjects, including but not limited to SEO. Finally, a paid subscription to SEOmoz is a worthwhile investment for anyone with serious, well-considered plans to go professional.
Kingpin-SEO is a leading UK provider of SEO services, catering to businesses ranging in industry and size from specialist retailers to multi-million-pound marketing agencies. Unlike those of some competitors, Kingpin SEO services are both ethical and sustainable.


Article Source: http://EzineArticles.com/6773389

How to Learn SEO Article Writing

Although there are many different ways to promote your coaching programs in the online arena, nothing beats the benefits that SEO article writing can offer. As you're basically selling information, the best way for you to create awareness is through content distribution. Writing SEO articles will not only help you boost your page ranking, it will also help you show off your expertise in your niche.
The good thing about this endeavor is that it's something that you can learn and master in no time at all. In fact, all you need to do is to follow these steps and you'll be just fine:
1. Get a good keyword tracker. The first step is doing keyword research. The goal here is to identify the most searched terms in your chosen niche and afterwards, decide as to which ones you're going to target. Getting a reliable keyword tracker or keyword suggestion tool will surely help. You would want to go with those keywords that are extremely profitable but not that highly competitive. Of course, you need to make sure that they're closely related to your coaching programs so you can easily attract qualified traffic.
2. Choose your topics. Take your chosen keywords into consideration when choosing the topics for your articles. As much as possible, write about the latest issues in your niche. Also, try harder to come up with how-to or tips list type of articles. You'll surely be able to easily earn the trust and respect of your target audience if you're always telling them the best things to do when faced with certain problems or if you always help them realize their goals.
3. Write your titles. Always start with your chosen keywords when writing your titles. Remember, you only have a couple of seconds to tell your readers what your article is all about so take advantage of it. For example, instead of using this title "5 simple ways on how you can master the ropes of list building" you can use this one "List Building: 5 Ways to Master the Process."
4. Write your articles. You can forget about SEO and keyword usage when writing your articles instead, focus on making your copies reader-friendly and very informative. Load them up with useful information and ensure that they read very well. Make them scannable by using several short paragraphs and by using subheadings. Also, it will help if you write them using conversational tone and simple terms.
5. Optimize your articles. Once you're done putting your all ideas into writing, the next step is to make your articles search engine-friendly. Start by placing your main keyword on your introduction (preferably within the first 90 characters), on each of your number list or paragraph, and on the last sentence of your articles. In order to avoid exceeding the acceptable keyword density, use your main keyword and your secondary keywords just once for every 50 words.
By the way, do you want to learn more about article marketing? If so, download my proprietary training here: article marketing guide.
Or do you want to learn more about how I teach my clients to build simple coaching programs that create much more revenue than just creating information products?
If so, download free training here: How to Sell Coaching


Article Source: http://EzineArticles.com/7034160

Increase Traffic - Learn SEO Now!

If you spent money building and making your website functional, then you want people to find it. In order to have a successful website, you need to build traffic coming to your website. The way to increase traffic is to continually market your website. To increase traffic, you may mix several of the the following things together: analyzing keywords, optimizing your website on search engines, advertising, public relations, reciprocal links, online tools and widget use. A short-term solution to increasing traffic to your website is to buy website traffic. This can cost you as little as nothing, to $1 per hit to your website. If you are interested in this method to increase traffic, you would probably want to start analyzing high traffic sites.
Popular search engines are generally the source of the majority of targeted website traffic for Internet sites. Another significant portion comes from linking from other sites that have high traffic, or from a large assortment of smaller sites. Analyzing the patterns of incoming traffic on a busy website is not as important as figuring out how to duplicate its performance to increase your search engine rank. Generally your incoming linkage will automatically increase as traffic to your website increases, which in turn increases your search engine rank. They work together in a cyclical nature increasing each other and continuing the cycle.
One thing that distinguishes websites with heavy traffic from the other websites is the number of keywords. Search engines are not humans. They don't look at your website content the same way as humans do! Instead they check for specific keywords in your website. So, whether the site's content makes sense in its entirety or not, if it has maximum relevant keywords and links, it shall surely figure at the top of search results in any search engine. It is advisable to use keywords in the domain names as that can increase traffic by improving your search rankings.
Now that you know the main reason behind popularity, you can apply it to increase traffic to your website. You need to make a significantly higher number of web pages with a wider variety of related keywords, and then optimize for several major search engines. Using specialized tools you can generate or fill any number of web pages with specified keywords in the exact places within the content and adjust their density. Once done, a quick page analysis will show whether your current rank has improved.
Following links posted from neighboring websites, reading print magazines, and word of mouth are all ways that people use to locate websites. All of these methods, however, are typically supplementary to the use of online search engines. It is imperative that a webmaster bring in traffic from search engines; it may well be the one thing you cannot eliminate from a site's success driver without ruining it! There exists no other form of marketing that is so powerful, effective, or affordable.
Getting the content up is only half the task. The other half is closing the sale once the visitor arrives. Presentation and usability are key factors.
In order to have a successful website, you need to have people come to your site. One way to increase traffic is to continually market your site through strategies such as website optimization, advertising or online tools. You can also buy website traffic. Most targeted website traffic comes from search engines. Search engines check for keywords, so effective use of keywords will improve your search rankings. It's also important to make sure your site is well designed and looks professional, in order to impress visitors once they do visit your site.
This article has been provided by Mike Leinweber, owner of Advanced Traffic Solutions HireTraffic.com


Article Source: http://EzineArticles.com/797892

Can You Learn SEO On Your Own?

People who own websites need to learn SEO. This is even if you don't intend to earn anything online and just want to post information. If you want people to see your content at all, knowing how to optimize web pages is a must.
The main issue with gaining the right kind of knowledge and level of skill is that it does not come cheap. If you want to become an expert, you need to pay to attend workshops, read e-books or participate in courses. The expense involved in obtaining education can seem prohibitive for owners of small sites. This is why people wonder if it is possible to learn search engine optimization without having to pay a single cent.
The plain and simple answer is, yes, it is possible. There are hundreds of free resources out there that you can tap to find out what you need to get people to your website. Many of these free guides and tips are written by actual experts who have been in the business of optimizing online properties for years. There is thus no problem when it comes to the availability of relevant material.
The wealth of information however does not imply that learning for free is easy. Although you can quickly find free information to help you learn SEO, there are inherent difficulties when it comes to managing the many pieces of information that you will come across.
The main disadvantage of free data is that there is simply so much that you'd have to deal with. While it is already difficult to pick what is applicable to your situation, the task of sifting through advice is made even more challenging by the presence of fake gurus and hyped up tips. If you fall for a total fake or for an overblown technique, you will surely find yourself in trouble.
The least issue that you can encounter in this scenario is not having an optimized site. A weightier issue when you learn search engine optimization from a bad teacher is that you might end up getting your site banned in search engines. If you have accounts in related reputable service providers, you may also lose your membership if they find out that your site has a bad reputation.
So how can you identify the best free sources that can teach you legitimate ways to optimize your site? The first step is to identify leaders in the industry. These are people or companies that have created names and reputations for themselves online. You would know if a person is worth learning from if he has an enduring presence online, proof of his successes and a loyal following.
Remember though that even real experts don't always agree. To find the one or two gurus you'd want to follow and learn SEO from, read as much as you can about what various gurus have to say. This will allow you to pick the perspective or general approach that you are most comfortable with and would like to apply to your own site.
Learn SEO Basics And Push Your Website To The Top.
Visit http://www.theseomethod.com For Information.


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Learn SEO Blogging

Internet Business without Search Engine Optimization (SEO) is a big drawback for companies who have developed their business for profits. There is a need of SEO friendly websites and SEO friendly blogs to get into top pages of search engines.
SEO optimization plays a major role in success of every business in Internet. SEO plays a vital role and dominates other Internet Marketing techniques like Email marketing, keyword marketing and PPC campaigns. Blog advertising has developed predominantly as blogger's have started using SEO friendly blogs and developing keyword niches according to their website category.
SEO opitimization helps in getting your website in top pages of search engines and plays a predominant role in improving your major search engine rankings like Google, Bing, Yahoo, Ask etc. Be aware that most of the business today have already started developing Optimized SEO website or blog and it is necessary for your website to make it SEO Optimized. Competition is always there in Internet and it has tremendously increased these recent years.
SEO optimization is based on several factors depending on our online business. There are different websites providing offers for companies to give the best SEO for their websites. Trusting these can sometimes be advantageous and some times not. Learning SEO is easy if we know how to develop our website for our niche.
Here are some tips to get the best SEO for our website.
o Start submitting your websites to Top Article directories and website directories for the relevant keyword niche
o Start Blog advertising and good advertising campaigns for your keyword niche
o Learn earning back links for your website from higher Google Page Rank websites.
o Start sharing your website in social communities like LinkedIn, Facebook, Twitter etc.
Sriram has been developing optimized information for business tips, SEO tips and earning money from Internet. Get the best article reviews and technical reviews from his websites.


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Learn SEO - Search Engine Optimization Tips To Drive Traffic

If you are a new to internet marketing, search engine optimization (SEO) is sometimes hard to understand in the beginning. SEO is the ability to make an article or a web page optimized for the search engines. Once the article or webpage has been SEO optimized the search systems such as Google, Yahoo and Bing now have the ability to rank and index the page or article appropriately.
Basic SEO Techniques Internet Marketing
The ability to create an article or webpage to automatically jump to number 1 seems impossible but if a page is optimized correctly it has the ability to get top ranking for low competitive keywords. To produce a basic search engine optimization page needs to have the following.
1. Keyword density between 2-4%
2. Meta keywords tags
3. Meta description tags
4. Keyword in the title
5. Use H1, H2 and H3 tags throughout the page
Using these three factors forms the basics of SEO and creates a page that is ready for the search systems like Google. Many individuals that start a blog or website do not use any SEO techniques or SEO tools to optimize each page. Studies have shown that those webmasters who took the time to use many of the optimization tips, have shown that by doing onpage optimization their articles and pages receive more traffic and visitors than those webmasters who have not done any SEO at all.
Top SEO Techniques That Will Help Drive Traffic
Many of the search engine optimization techniques are used widely by many successful internet marketers. Many keep these SEO strategies to themselves and are not very forthcoming when it comes to explaining how to get traffic or to become number one in the search such as Google. The top 3 strategies of search engine optimization is as follows.
1. Build quality one way links
2. Use other traffic sources other than Google, Yahoo and Bing
3. Onpage SEO optimization
The strategies have been around for a longtime but many internet marketers take these strategies and do not fully understand what to do with them.
Search Engine Optimization Tools
There are many different tools on the market today that can be used for search engine optimization. There are those tools that will analyze your position on Google, Yahoo or Bing, analyze your article or page and give a link count. There are other tools that will build links by distributing articles to article directories, post comments on blogs or post comments on forums and this is completed done by automated software with a push of a button.
Organic SEO Tips
Organic search engine optimization is the process of getting your article or website on page 1 in the free section of search engines. This is accomplished by doing the proper keyword research, building links, onpage SEO and driving traffic from other sources.
Click here [http://articlemarketingxpert.com/seo-tips-that-every-beginner-needs-to-know] to learn the more advanced SEO tips and strategies that other internet marketers don't want you know.


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Top 4 Techniques to Learn SEO

If you want your web site to be on the first page of Google, Bing or Yahoo, you need to have the right kind of knowledge on the inner workings of search engines and learn SEO. You have to be properly exposed to the latest technologies, programs and information available in terms of Search Engine Optimization.
SEO or Search Engine Optimization may seem like a complicated issue, but it does not need to be a convoluted learning experience. You can learn SEO with the right information, and in no time, you can optimize, tweak and adjust your online marketing plans to achieve top rankings. There are several techniques that could help you properly learn SEO without the headaches:
Technique #1--Seminars
As with any learning opportunity, seminars present the best ways to learn SEO. Attending seminars on Internet marketing and other industry related events will help you keep yourself abreast with the latest information on how search engines index and file web sites. These seminars will teach you the vital techniques to attract site traffic that will in turn boost your result rankings. The quality of information you get from these seminars may vary, but there is always one that will have speakers who reveal useful insight on effective SEO techniques.
Technique #2--Online SEO Courses
There is a number of online SEO courses that will help you learn more right at the comfort of your home. The costs may vary from a couple of dollars to thousands, depending on the duration and quality of the lessons. The biggest advantage of learning SEO from online courses is in the diverse learning methods to choose from. You can learn SEO from PDF guides, downloadable instructions through streaming or videos, audio mp3's and also webinars. No matter what learning method you choose, you will always find a course that will suit your learning preference and unique needs best.
Technique #3--SEO Blogs
Another healthy option to learn SEO is to read and follow SEO blogs. More and more SEO experts are going out of their way to chronologically record their experiences and advice regarding SEO. You can simply Google "SEO Blog" and you will get numerous results. Filter out blogs and choose the ones that are frequently updated, bookmarked and are in the first results page. These blogs are more likely to contain the most useful information. There are a lot of blogs that you can learn SEO from, so be open to checking them out before discarding them.
Technique #4--SEO Forums
If you are on a tight budget and cannot afford the seminar registration fees and online courses costs, you can tap into SEO forums. These forums are a rich resource in terms of firsthand SEO experience and information. You can talk to different kinds of SEO experts with varying skill levels and experiences. A majority of forum experts and members will answer even your most perplexing or simplest questions. The key in getting the most out of SEO forums is in choosing from whom you get the information from. There are many forum posers who pretend to be experts when in fact they only have limited knowledge and do not even have real experience to get their info from. Read through the forums and look at the profiles of the members before taking their word as worthy.
To learn more about Search Engine Optimization visit Learn SEO.


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Learn SEO: SEO Tips for Beginners

According to Google, 95% of all online searchers never go past the first page of results.
Ask yourself these two questions:
1. Is my website on the first page of results for my industry's major keywords?
If not...
2. What can I do about it?
If your website is not showing up on the first page of Google, Yahoo! or Bing for your industry's major keywords then your website is not receiving the traffic that it should be and your business is not acquiring as many leads as it needs to be.
As far as online searchers are concerned, if they don't see your website on the first page of results then it might as well not even exist.
Now, I'm sure that isn't the kind of news you want to hear after you invested all that time and money into your website. Fortunately there are things that you can do to improve your website's rankings. Keep in mind that some of the things we will talk about in this article take time and patience.
The following information is free advice on how to improve your search engine rankings.
SEO Beginner Tip 1: Title Tags
Title Tags are one of, if not the most important on-site SEO component. A webpage's title tag is located at the top of your internet browser.
A webpage's title tag tell the search engines, and the public, what they can expect to find on that page. Without proper title tags the odds of your page being ranked high for your industry's keywords are extremely low.
What you want to do is place your keywords in the title tags of your site's pages. Make sure that each page on your site has a unique title tag relating to the content on the page.
SEO Beginner Tip 2: Meta Data
Meta data is information that is hidden in the code of your site and that the search engines use to find out more information about each page on your site. This data, while not as important to search rankings as it once was, it still useful and should be added to each page of your website.
The first piece of meta information that you want to add to each page is called the "meta description."
The meta description is literally a description of what can be found on the corresponding page.
Your meta description should not only describe what can be found on the page, but also include a call to action. Being ranked high in the search engines is good, but if people are not clicking on your link then it doesn't matter how high you are ranked. You want to give people a good reason to visit your site.
Also, make sure that your meta description contains the keywords that you are optimizing that particular page for.
The next piece of meta information is your "meta keywords." Meta keywords are not used by Google anymore in regards to how they rank your site. There is some indication that Bing and Yahoo! still use them, but the weight that they give them in their search algorithm is very low. We still suggest placing these keywords in the code of your site because things change so much with the three major search engines and it is better to be safe than sorry. We may wake up tomorrow to find out that meta keywords are now important again and having to go through all your website's pages again to add them could take a lot of time. It's better to add them now and not have to worry about it later.
Your meta keywords should contain all the keywords related to your SEO campaign and all industry keywords that are related to that particular page regardless if you are optimizing for them or not.
SEO Beginner Tip 3: Internal Linking
Internal linking is not only helpful for search engine rankings, but it also allows your visitors to find other pages on your site that may not be reachable through your main navigation or easily found. Internal linking can also pass along link juice from one page to another on your site which can help with rankings.
You want to link the pages of your site together using anchor text links. An anchor text link is a link that uses a keyword instead of, for example, "click here."
Anchor text links tell the search engines what the page that the link leads to is about. You want to make sure that you use this technique to link the pages of your sites together. For example, if you were to write a blog post talking about link building techniques, you may link the phrase "link building techniques" to a corresponding page because you would want that page to be found for the keyword phrase "link building techniques."
SEO Beginner Tip 4: Content
Content is extremely important. Search engines love content. The content on your site needs to be unique, well written and contain useful information. It also needs to contain the keywords in which you are optimizing for and which are relevant to each particular page. Your should also be adding to the content of your site on a consistent basis. Stagnant sites, ones that never add content, for the most part, will not rank high. The easiest way to continually add content to your site is by adding a blog and posting at least once a month. The more often you post the better.
SEO Beginner Tip 5: Back Links
Back links, at this point, are still the most important off-site factor when it comes to where your site ranks. Gaining back links, however, is a time-consuming process and is one that needs to constantly be done in order to not only achieve high rankings, but also to maintain the rankings you have already achieved.
A few of the many different ways to gain back links are through blogging, business directory submissions, article marketing, press releases, commenting in forums and on other blogs, creating content on your site that people want to link to as well as simply asking other webmasters for links. The one thing you should never do is pay for links. All three major search engines frown upon that and doing so will get your site penalized in the rankings.
The above tips are very basic and meant for beginners.
Joe Piracci is an internet marketing expert with over seven years of experience with SEO, SEM, SMM and E-commerce management. Contact his company, Predominant Domains, an SEO Company, for more information.


Article Source: http://EzineArticles.com/7147054

How to Choose the Best Diet and Make the Program Work


What is the Best Diet and is there a simple answer to the weight loss question? The answer is no. I hate the word Diet because it means you will lose the weight and then continue with the eating habits that created the weight problem in the first place. Losing weight is hard, period. It takes a long time to put the extra pounds (sometimes it doesn't seem to take that long) so it only makes sense it will take a long time to take the weight off. What is a diet? It is the way you eat and the food choices you make. Not a quick fix, so all of the reviewed diets are only successful if you do the following:
1. Incorporate some form of exercise. This is key because not only will you burn more calories you will feel better and your heath will improve (this is far more important than the way you look!)
2. Have a support program and use it. Blog an exercise group (highly recommended). Lean on the resources to get you through the tough periods.
3. A diet or eating plan should be founded on solid principles and should not be a fad. Fad diets do not work! Yes you will lose water weight but a stomach virus does the same thing.
4. Learn how to make the right choices on your own. Research and determine what good choices are. I will write several blogs point to some great resources regarding Diet plans.
When you choose an exercise program, make sure you do something you enjoy. There will be times that you do not want to exercise, so have a variety to keep active during those times. Staying active is probably the #1 way to stay on a diet program and keep the weight off. You can lose weight by starving yourself but you want to lose weight for life.
If you know you have a busy life style, choose a diet and exercise plan that fits that life style. They have several options for meal delivery to your home. Don't get caught up in the ease of these plans and forget to understand how to make them work yourself.
Rely on friends and support groups to get you through the tough times. Have a workout partner and a diet partner. That way when you start to get off track the can bring you back. It works the other way as well. Hopefully you're both not having a bad week at the same time. If that's the case add more people.
Set goals for fitness not weight loss. Your weight loss will stagnate at times and this can be frustrating. Try to walk and certain distance, train for a 5k, or maybe a bike race. If you focus on your weakness your chances for success go down.
Dieting and weight loss is hard; hang in there and you will be glad you did.
Review great diet choices at:
[http://bestdiets.tigerproductreviews.com]


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The Best Length For Articles


There is no firm answer to the question of how long an article should be. There are, however, some principles you can follow.
For the most part, it's more difficult for people to read on a screen. Our eyes don't want to spend as much time reading online as we can do in print. We also have more distractions online. It's very tempting (as I'm sure you know) to click around and visit more sites. So your best bet is to keep things short.
How short is appropriate? A good idea is to keep things to about 300-500 words. Most people can read that in a few minutes, so it will keep their attention.
It will be even more effective if you take those 300-500 words and divide them into 2 or 3 sections with subheadings. This gives people the feeling of starting something new, and it sort of "resets" their attention span.
Even if a topic requires more in-depth attention, be careful not to go much beyond 1,000 words. For those more involved articles, something more like 700-900 words is appropriate. You can cover a lot more information in that span than you'd think. This article, for instance only has about 400 words.
The Importance of Location
Where you publish is just as important when considering article length as the topic you're writing about. If you're writing to promote your business (article marketing) and you're choosing sites like this one, or Yahoo Voice, then you'll be looking at a minimum of 400 words. That's partly because these sites are meant to inform (and create back links, of course).
If you're working on a site like HubPages, you can afford to go a bit longer. Readers there expect more thorough informative articles. HubPages isn't necessarily meant for heavy multimedia or affiliate linking. So you can feel free to go more in-depth and shoot for something 700 words or more. (Bear in mind, you have no need to write this much, if your topic doesn't need it.)
Sites like Squidoo are perfect for videos, pictures, links, and affiliate links. The text is important, no doubt, but you might actually have more success with less text and more videos and pictures. For Squidoo, you can shoot for 300 words, which can be combined across different text modules.
These are general guidelines, which you can adjust as you see fit, but it should help you get going.


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Learning From The Ritz-Carlton Customer Service Philosophy

We can learn much from the Ritz-Carlton Gold Standard and their exceptional customer service philosophy and orientation. "Putting on the Ritz" has always meant top-quality, the best of the best. Where did they acquire this reputation? From their customers - and it is well deserved.
The Ritz-Carlton focuses on taking care of their customers and employees and this creates an amazing standard of customer service. In a recent independent survey, 99 percent of guests said they were satisfied with their Ritz-Carlton hotel experience and over 80 percent stated they extremely satisfied. The key to impressive customer service is to create loyal customers. Loyal customers return again and again to spend there money and are less price sensitive. Satisfied customers might return, but are equally likely to go anywhere else and seek out the lowest price. Therefore, satisfaction is virtually meaningless and only customer loyalty truly counts.
The Ritz-Carlton approach to employee and customer relations can teach us a lot about exceptional customer service. How could you apply these within your company?
o Ritz-Carlton lets customers know that they are valued and encourages them to make the client and customer service their top priority. Trainers and managers focus on making sure the staff is well versed in the Ritz-Carlton Gold Standards. For the Ritz-Carlton these Gold Standards are not a procedure, they are philosophy and a way of life.
o The Ritz Carlton provides managers and employees with 250 to 300 hours of training in their first year
o The Ritz-Carlton philosophy is that any employee who receives a complaint from a guest owns that complaint. First-line employees such as desk clerks, bellboys and housekeepers are empowered to spend up to $2000 to handle any customer complaints and managers can spend up to $5,000 without additional authorization.
o The Ritz-Carlton has a manual for quality improvement and problem-solving procedures. The manual contains approximately 1000 potential problems that a client could have during their stay and the appropriate procedure(s) for dealing with each of these challenges so that the client is exceptionally pleased with the outcome.
With businesses typically losing 20% of their customers each year, we should clearly be spending more time, money and energy on customer service and retention than we are on marketing to new customers. The typical business spends 90% or more of their funding and focus on marketing to new customers and 10% or less on retaining old customers. These numbers from a profit-perspective should look a lot more like 50-50 if you want to have the best reputation and the largest increase in customers and profits year-over-year.
Recommendations:
- Make sure your managers and leaders are teaching, practicing, promoting and living a customer service oriented philosophy/lifestyle.
- Clearly define your customer service standards and train your employees to follow through at the highest level
- Make exceptional customer service an important item on employee evaluations.
- Make sure your staff has the ability to resolve small customer complaints/challenges on their own - and train them to do this well.
- Identify specific problem areas that you are having in your company, brainstorm solutions and then provide additional training and support.
- Edward Deming once said "What doesn't get measured, doesn't get done." How do you measure your results?
- Customer questionnaires and surveys are key. Make sure you are asking open-ended questions that focus on customer Loyalty - Not satisfaction.
The Ritz-Carlton senior management knows that when employees are well trained they do a great job. And when employees feel they are doing a great job - they feel great at their job. This results in lower staff turnover, creates a positive environment and is a win-win for employees, management, clients, and keeps profits climbing. The Ritz-Carlton is a wonderful example of what a well run customer service focused organization can do when they create a customer service mindset and win-win philosophy at every level of the organization.
Prof. Paul Cline MA CAGS CAP Ed.D (ABD) is a Trainer / Seminar Leader, University Professor, and local expert on Customer Service, Time Management and Leadership. Paul is owner of Advanced Training Seminars, providing seminars, consulting and coaching based in St. Petersburg, Florida (727) 204-0779. Visit our website at: http://www.advancedtrainingseminars.com Check out our selection of FREE articles and Useful Links & Resources.


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Why Gold Is Really A Form Of Money

For centuries, people knew that gold was the same thing as money. Within countless civilizations, the money that circulated on a day to day basis was often either gold itself, as gold and silver coins, or a currency backed by gold. Conditions like inflation and excessive debt were unlikely to occur as it is very difficult to manipulate gold. The only time these two things became problematic was whenever the government devalued the national currency with regard to gold. Even so, gold was well-known as a form of money.
The general population's image of gold was altered considerably during the 20th century. For example, the US dollar had been connected to gold since its inception. People understood exactly how many dollars it took in order to swap those dollars for a certain quantity of gold. But soon after the formation of the Federal Reserve, the connection between the dollar and gold began to change. Specifically, the Federal Reserve started to devalue the dollar in terms of gold, which meant that it took more dollars to acquire an equivalent amount of gold. And then the dollar was taken off the gold standard altogether in 1971, fully severing the connection to gold.
After the gold standard was abandoned, the US dollar became what is generally known as a fiat currency, which means that it is just a paper currency and only has value because the government says it does. Many other nations have adopted identical policies, and we now are now living in a world filled with paper currencies, which are all susceptible to inflation and devaluation. For generations, gold has been ignored as a real money form aside from a tiny minority of investors not part of the mainstream.
But now attitudes are changing yet again. Following the recent financial meltdown, this trend has started to reverse and people are starting to understand once again that gold has been used as a form of money for hundreds of years. And people are noticing once more that using gold as a form of money has some fantastic benefits. Firstly, there is no credit risk in gold, and you can be certain that the gold's value won't ever drop all the way to zero. Neither of these things can be said in regards to the main debt instruments and currencies in the world these days. Secondly, gold is bought and sold all over the world and is globally recognized for its value, and thus there is no liquidity risk in gold. Last but not least, gold will invariably fulfill at least a pair of very important human desires: the need for basic safety, along with the appreciation of beautiful objects.
And finally, there is this reason: when awful things occur, and the price of all sorts of assets fall, gold is likely to retain its value. It can guard you against inflation, and it can guard you from a significant crisis. In other words, gold is a great form of protection and insurance for your portfolio. A lot of people are beginning to uncover some of these positive features of gold, so it's no real shock that the price of gold is constantly climbing higher. With all of these benefits, isn't it time you looked at adding gold to your portfolio as well?.
Investing in gold is one of the wisest financial investments you could make, and investing in gold coins is easy. The Krugerrand is the official gold bullion coin of South Africa, and it has become one of the most popular gold bullion coins in the world. Find out more about gold Krugerrands here, and you should also read the Krugerrand FAQ.


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